SEO Basics:  The What And How Of Search Engine Optimization

SEO Basics:  The What And How Of Search Engine Optimization

SEO is a challenging process to grasp at times, even for those who live and breathe it in the digital marketing world. Being mystified by SEO is definitely not uncommon, nonetheless it is a crucial part of everyone’s marketing strategy.

Read More

Top 4 Negative SEO Tactics You Need to Know

The Dark Side of SEO: Battle to The Top of Search Engine Results

Just like the dark side of the force, the world of SEO has its own dark side. It is known as negative SEO. Angry competitors can draw upon negative SEO tactics to help them win the battle to the top of Google’s search results. Sadly, this is done by making their rival’s website suffer. How can you tell if someone is attempting to attack your site with negative SEO? What exactly is it? Is it a real threat you need to keep your website safe from?

 

Read More